your phygital
Company
who we are ![wave](/assets/img/svg/pretitle-wave-yellow.svg)
We are designers, directors, strategists and a little bit crazy creators.
Our products are super smart, capable of being recognized by devices and creating interactive experiences offline and online.
Listen to our story ![wave](/assets/img/svg/pretitle-wave-yellow.svg)
Our factory’s story told by our captain!
From the first steps in publishing to our successes in the promotional area, up to the creation of a strong brand identity with five main areas: CEO Gianluca Aprile di Cimia tells us Pea’s 40-year story.
![](https://peaitaly.com/storage/images/v/i/d/VIDEO-APRILE-min-16x9_desktop.jpg)
LIVE OUR PRESENT ![wave](/assets/img/svg/pretitle-wave-black.svg)
An exciting and innovative present
Our products are super smart, capable of being recognized by devices and creating interactive experiences offline and online.
organization chart ![wave](/assets/img/svg/pretitle-wave-black.svg)
Pea constellation.
Four businesses, each with a specific feature. Play Around develops toys and new kids licenses; Plooyo is the brand e-commerce, Kintana focuses on 100% digital solutions; P&P Asia Ltd manages the growth in the Far East.
Factory’s numbers ![wave](/assets/img/svg/pretitle-wave-black.svg)
Find out some of our most significant numbers
The values that have mostly rewarded the company's areas of focus in the different business activities.
The people who received a gadget, searched for brand info using the QR Code are the
![](https://peaitaly.com/storage/images/c/h/a/chart-2-16x9_desktop.png)
Conversion curve
The greater the data governance, the more the conversion curve grows.
Business areas.
We are a landmark when it comes to Promotion, Loyalty, Toy, Licensing. We find rewarding using our know-how to create innovative projects, and we have a renowned leadership in the Digital and Phygital areas.
+52%
Sales
![](https://peaitaly.com/storage/images/f/a/t/Fatturato-16x9_desktop.png)
Our expertise at our Clients’ service
Pea’s experience in the design, production and development of international projects assures our clients that they will receive tailor-made, compliant and sophisticated products.